Insights for Innovation across seed product design, seed systems development, agronomy, nutrition, market systems, and beyond — advancing data-informed solutions that are inclusive, demand-driven, and responsive to diverse food system challenges.
The initial seed product market segmentation exercise, led by the CGIAR Excellence in Breeding (EiB) platform, aimed to aid the design of center-specific pipeline in...
Seed product market segments and consumer market segments The CGIAR Initiative on Market Intelligence seeks to help align the CGIAR and national agricultural rese...
Since the start of the CGIAR Initiative on Market Intelligence in 2022, some 250 target product profiles (TPPs) have been developed (www.glomip.cgiar.org). A TPP is...
The identification and systematic application of criteria for identifying seed product market segments (SPMSs) across all crops included in the CGIAR crop breeding p...
The CGIAR Initiative on Market Intelligence and Initiative on Accelerated Breeding have joined forces by linking their respective online platforms, the Global M...
Smallholder farmers are both producers and consumers, often growing what they eat. That said, can we accelerate varietal turnover by increasing farmers’ interest in...